Are you missing an opportunity?
Printed newsletters are a terrific tool for staying in touch with customers. With the realisation that very few of us read e-newsletters a printed version would be a better way to stand out and grab centre-stage.
Once printed they can be used for direct mail, included in magazines and left in the lobby of business centres.
Remember, retaining customers is cheaper than finding new ones, so find a way to stay in touch with the ones you have.
Use your newsletter to update clients on company developments, offer advice and tips, use to offer discounts and ask for referrals.